VERSALIS
New branding for Italian resin maker
Versalis’ logo redesigned (Logo: Versalis)
Versalis (Milan, Italy; www.versalis.eni.com) has redesigned its logo to spotlight its position as an industry leader in alignment with parent company Eni’s focus on the circular economy and renewable chemistry.

Related: Versalis’ new strategy includes materials, more recycling

Main feature of the new logo, like its predecessor, is Eni’s six-legged dog, said to reflect the company’s unique profile and sustainable mission embracing the continuous evolution of the chemical industry. The flame in the original branding has given way to a new icon inspired by the shape of molecules as the essence of chemistry.
07.10.2022 Plasteurope.com [251319-0]
Published on 07.10.2022

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