— By Andru Shively — 

“Only the best is good enough.” So goes the Lego group’s official slogan, but its latest collaboration has us paraphrasing a different message: Your product designers were so preoccupied with whether or not they could, they didn’t stop to think if they should.

The Danish toymaker recently teamed up with US casual footwear company Crocs, known for its iconic foam clogs of the same name. The initial result of this new multi-year global partnership: Brick Clogs, oversized slip-ons sporting Lego-branded, four-studded outsoles resembling the toy bricks.

These clunky kicks were apparently developed to “celebrate people’s bold and unapologetic creativity” and “fearless self-expression”. The red-coloured shoes are indeed bold; we’ll give them that.

But to be unapologetic and fearless in your creativity will still reportedly cost you a bulky EUR 200 – within the price range of many Lego sets but nearly four times as expensive as a typical pair of Crocs.

While these monstrosities are admittedly not quite as Jurassic in scale as we implied at the start, their emergence may still spell the end of our species. Until then, at least the Brick Clogs provide protection against what plagues any veteran Lego lover: treading barefoot on stray bricks.