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Gardena sells US Melnor, founds marketing firm
Garden products manufacturer Gardena (www.gardena.com), Ulm / Germany, is selling its US subsidiary Melnor (www.melnor.com), Winchester, Virginia, for an undisclosed sum to its management and MTC Ltd, a Taiwan-based manufacturer of gardening equipment. As part of its one-brand strategy, Gardena also has founded a US marketing company, Gardena LLC to sell its products on the local market.
24.06.2004 Plasteurope.com [12853]
Published on 24.06.2004